Watermark Flood Fund Calderdale

Watermark Flood Fund

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Watermark Calderdale is a campaign to build a resilience fund for our towns for future flooding. Hebden Bridge Town Hall, St George's St, Hebden Bridge, West Yorkshire HX7 7BY, United Kingdom

http://watermarkfund.org/calderdale/ Always open

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Welcome to Watermark! Proud to be working in partnership with VisitHebdenBridge.com!

Watermark Calderdale is a campaign to build a resilience fund for our towns for future flooding. Our aim is to build a pot of money that can be accessed by businesses & households immediately when future floods hit (because they will – it may be 5 years time or it may be next week!).

Shops or businesses sell a WATERMARK product, and a percentage (or all) the profits go into a fund. The fund is managed by the Community Foundation for Calderdale (the people who raised over £3 million for our communities in the Boxing Day 2015 floods) who will then distribute the money if floods hit Calderdale again.

See our Watermark Flood Fund offer with Visit Hebden Bridge HERE

How Watermark works:

Shops, makers, businesses, growers and service providers produce a WATERMARK product. They badge it up with the WATERMARK stickers or branding. This could be a beer, a book, a coffee & cake special, a climbing course, an artisan lamp, even an insurance policy, a concert or event (yes, these are already signed up!).

The shop or business sell their WATERMARK product, and a percentage (or all) the profits go into a fund. The fund is managed by the Community Foundation for Calderdale (the people who raised over £2 million for our communities in the Boxing Day 2015 floods) who will then distribute the money if floods hit Calderdale again.

Some figures of interest:

If all the businesses hit by the 2015 floods raised just £10 per week from their sales of Watermark goods (a low estimate), the fund would hit over £700,000 in 1 year. Multiply that by a few years of no floods, and a bit more input from other businesses, or some adding more than £10 per week, and the fund could easily hit £2 million.

That money would be there for our communities to access straight away in case of another flood. Literally ‘saving for a rainy day!’. It’s all about businesses and community working together to look after each other.

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